What can happen to a vision if it is not communicated effectively?

When a vision is not communicated effectively, it can lead to the idea of it "leaking." This means that the intended message or purpose of the vision becomes diluted or misinterpreted as it passes from person to person. Without clear communication, the original intent may become distorted, leading to confusion among team members or stakeholders about the vision's objectives and how to achieve them. This results in a lack of alignment and direction, causing individuals to go off on tangents or prioritize differing goals, ultimately undermining the success of the vision.

In contrast, if a vision flourishes, it indicates that strong communication strategies are in place, allowing everyone involved to grasp the vision and work collaboratively towards it. Remaining fixed implies stagnation rather than a failure to communicate, while a vision becoming irrelevant suggests a disconnect from current circumstances, rather than stemming from poor communication practices. Therefore, the concept of a vision "leaking" captures the idea of miscommunication effectively.